TUI's Musement Doubles Experiences Bookings and Plans Expansion

TUI Musement continues to carve its place in the growth flywheel of parent company TUI Group, with the launch of its digital TUI experiences platforms to take the brand beyond Europe and into the world.

Sebastian Ebel, chairman and CEO of TUI Group, said TUI's activities segment continues to support the group strategy of bringing new customers into the TUI ecosystem during a