Rashaad Jorden

It's the classic chicken-and-egg dilemma, but more hotels are forging ahead and building in remote areas — confident travelers and businesses will follow.

Despite the worst of the pandemic being behind the hospitality industry, executives largely don't see a full recovery this year. It's hard for them to do so when the industry hasn't still solved its labor shortage problem.

Although solo travelers have long been an important market for tour operators, they haven't had specific strategies to boost bookings with this group. But the pandemic is forcing tour operators to reevaluate their tactics, including finding ways to make traveling alone less expensive.

Ulla Heffer Böhler and Travis Pittman realized their companies needed to evolve in the future to thrive. Both of them explained in the video how they used the time they weren't running trips to overhaul their businesses.

Airbnb sees plenty of money to be made from the growing number people becoming less tied to their place of work. So the company has ramped up its efforts to target prospective hosts and guests, which its top UK and Northern Europe executive Amanda Cupples describes in detail in this video.

Booking.com is on track for a strong summer, but Carlo Olejniczak acknowledges his company faces fierce competition from rivals such as Airbnb. He explains his company's strategy in areas such as short-term rentals in the video.

Business still may not normal for citizenM, but the company is moving forward with its growth plans. CEO Klaas Van Lookeren Campagne explains in this video how the company is planning to make the most of the $1 billion it raised.

While all signs indicate that the hotel industry will continue to make progress in its recovery this summer, the rebound may not be as large as expected as high gas prices could deter some travel.

Although Qatari tourism officials are projecting a welcoming image for their country, it will take more than one more tournament to prove it. The answer would come with the treatment of LGBTQ visitors later on when Qatar is out of the spotlight.

In Skift's top stories this week, Air India bans agents from booking flights to Canada, KLM appoints its first ever female CEO, and European authorities approve the merger of two major railway operators.