Rafat Ali

The answer, as always, lies somewhere in the middle.

Content marketing at its best. And we mean "douchebag" in the most lovable way possible. You'll see what we mean after you watch the film.

With digital music destroying other parts of the music economy, live music is thriving and tourism as part of it cannot be underestimated as these numbers from UK show.

The full Skift team is going for a company outing to this exhibition next week. How could we not go?

Google may never become the online booking killer that everyone expected it to become, but it can surely be the best travel information utility service on the planet, and it is using Maps to leverage into it.

Even if Google Glass does not take off in its current form, wearables are here to stay. This campaign, though unwieldy from a usability perspective, will help show the potential of this technology and its application in travel and the marketing of it.

It is a travesty for American travel and tourism industry, and no one cares. At least no one in power who wants to do anything about it.

The boundary between professional and private worlds is increasingly blurred due to digital devices, and that has profound effects on the traditionally defined silos between managed and unmanaged travel worlds. And these changes differ from culture to culture.

Considering the market penetration of online travel in China, still a long way to go on growth, and mobile is just getting started. Homegrown players dominate the market, and the only way larger global players can get in is buy their way in.

American tourism's gallery of shame.