Marisa Garcia

Airlines

Etihad Adds Private Jets to Its Suite of Elite Services

Private Jet service as a complement to VIP commercial flights is not a new concept, but what makes this unique is Etihad's choice of Victor, which has a strong network of operator partners and uses a booking app that is similar to a well-know ride sharing app.
Airlines

Consolidation in Seamless Travel World as SITA Buys Bag Drop Tech

Baggage drop systems complement today's self-serve travel process. Passengers increasingly using early check-in via the airline app, or avoiding the queue at the check-in desk. But having your electronic boarding pass ready on your smartphone when you get to the terminal loses its convenience if you have to wait in line for the check-in desk, just to drop off your bag.
Airlines

Ryanair Sues eDreams and Google for 'Misleading Advertising and False Prices'

Ryanair feels that eDreams is intentionally misdirecting the public and that Google, by allowing this advertising, is complicit. The airline has put a lot of effort into its Always Getting Better program, including a new website, and having a look-alike out there is no doubt irritating.
Airlines

Cabin Design Can Make Passengers Love Flying Again Says Boeing

Studies show that passengers’ sense of pleasure onboard is driven by a combination of cabin architecture, lighting, and the various cabin services available. People who feel better as a result of improvements in holistic cabin design will feel better even when other cabin elements, such as seat type and seat lay-out, are identical to those on aircraft which might otherwise rate lower.
Airlines

Emirates Tears Out In-Flight Entertainment Screens in Favor of Larger Ones

This isn’t about the industry’s largest seat-back screens or more content than you can consume on 100 trips around the world. It’s about personalization. Giving passengers what they value most is the new brand loyalty builder. The key for airlines, which serve global markets, is to understand that what passengers value most differs by region, by demographic, and from individual to individual. Airlines either get that, or passengers will deplane and never come back again.
Airlines

China Eastern Becomes First Chinese Carrier to Launch Global In-Flight Wi-Fi

Wi-Fi suppliers are, quite literally, in a space race to win the Wi-Fi market. New satellites in orbit and due to launch will allocate greater bandwidth, and deliver higher speeds, to meet the needs of airlines and their customers alike. While there is still a way to go before in-flight Wi-Fi is ubiquitous, we’re getting closer every day.