Kanchi Jain

As the airline industry looks toward 2026, one thing is clear from our recent Skift and Airline Weekly webinar: the story is far more complicated than a simple boom or bust narrative.

Leisure travelers want comfort, flexibility, and digital ease while staying within budget. This shift creates a major opening for Allegiant, and Greg Anderson sees it as the start of a high-value growth cycle for the airline.

Skift Megatrends has a track record of calling the big shifts before they hit the mainstream. The 2026 events keep that momentum with a new lineup of ideas and industry voices.

Big news for aviation leaders, travel innovators, and anyone who thrives on runway-level excitement: a fresh wave of powerhouse speakers has just joined the Skift Aviation Forum 2025 lineup.

Experiential marketing is often associated with jaw-dropping installations, celebrity appearances, and multimillion-dollar budgets. But what if you’re a mid-sized brand, a destination marketing team, or an independent event producer with a fraction of that funding?

Flair Airlines Chief Commercial Officer Eric Tanner believes the next phase of airline innovation will come from differentiation, trust, and efficiency, with loyalty programs as the next frontier for creativity and competition.

Join your colleagues at Skift Aviation Forum 2025 in Fort Worth on December 3 to gain insights, strengthen strategy, and save with exclusive group ticket rates.

As travel’s center of gravity shifts eastward, Accor’s Deputy CEO Jean-Jacques Morin sees the next phase of growth rooted in demographic power, experience-led travel, and talent-driven innovation.

Stefan Leser believes Saudi Arabia’s edge in the future of travel lies in people, not projects. Adeera Hospitality Group’s CEO is betting on homegrown talent to drive transformation across the Kingdom’s fast-growing tourism sector.

Abu Dhabi turns into a global travel hub October 29–30 as Skift Global Forum East convenes airlines, hotels, tech innovators, media leaders, and investors, all collaborating to define travel’s next era.