Airlines
First-Class Flying Emerges from the Deep Freeze
As business class goes mainstream, premium travelers seeking true exclusivity and comfort are re-discovering the appeal of a bygone format.
Gordon Smith
Gordon Smith is Airlines Editor at Skift and Editor at Airline Weekly. He’s been writing about the sector for more than a decade and enjoyed a front-row seat for some of the aviation industry’s biggest stories. Since joining Skift in January 2024, he has interviewed more than a dozen global airline CEOs, often helping make headlines along the way (special thanks to Michael O’Leary!). His informed insights have led to contributions for international media, including the London Evening Standard and Canada’s CBC Radio.
Airlines
Greenland’s Growing Pains? New Flights Open the Island to the World
Upgraded airports and nonstop flights are opening Greenland to more visitors. Managing growth while preserving its unique environment and culture will be critical to long-term success.
Airlines
Delta’s Marketing Machine Taps Olympic Sponsorship on New Brisbane Route
The Los Angeles Olympic and Paralympic Games are still years away, but who can blame Delta for trying to make the most of its big-budget sponsorship deal?
Airlines
Southwest Reports ‘Resilient Travel Demand’ as it Boosts Revenue Guidance
Southwest executives will be hoping that these improved financials take some of the heat off a company that has faced intense scrutiny in recent months.
Airlines
Air Canada Toughens Bag and Seat Rules for Basic Economy Travelers
The Canadian flag carrier is doubling down on restrictions for basic economy fares while making modest enhancements to its economy comfort offerings. It's a delicate move that could damage its value proposition.
Airlines
Qatar Airways Debuts Quirky New Safety Video with Kevin Hart
This big budget safety video from Qatar Airways is likely to reignite a long-running industry debate: What is the right balance between passenger engagement and clarity of messaging?
Airlines
13 Regulators Down, 1 to Go: Korean Air and Asiana Mega-Merger Awaits U.S. Approval
More than four years after it was first proposed, the final destination for this ultra long-haul transaction appears in sight. What follows next could prove very interesting indeed.
Airlines
How the Humble Package Holiday is Fueling EasyJet’s Record Profits
EasyJet’s success in integrating its core airline business with a high-margin holiday subsidiary isn't just a financial play; it’s a redefinition of how low-cost carriers can compete effectively.
Airlines
New Issue Preview: Spirit Files for Bankruptcy
As expected, Spirit Airlines—America’s seventh largest airline by revenues—filed for Chapter 11 bankruptcy last week. The move follows four-plus years of heavy losses, leading to unsustainably large debt obligations.
Airlines
American Airlines CEO Robert Isom on Trump, Boeing and New Routes
From perspectives on a second Trump presidency to the challenges at Boeing – you can’t afford to miss these exclusive insights from one of the biggest names in U.S. aviation.