Well, this is one way to try to upstage a prime competitor on their home turf. What comes next? A Magic Leap augmented reality trip featuring Jennifer Aniston for Emirates?
American Airlines is taking nothing for granted in wooing passengers with discounted fares and employees with profit-sharing. Both moves, it hopes, will generate revenue and profits.
Munoz is just a few months back from a health setback that would sideline most mortals. Still, the expectations on him to deliver immediately are strong. So far he's saying all the right things and he's managed to rally internal support in a way his predecessor never did.
While Alaska Airlines executives talked around whether they would eliminate the Virgin America brand and loyalty programs, the subtext indicates it's only a matter of time until Virgin America's fleet is rolled into the Alaska brand.
Gustafson believes Danes and Swedes will need to catch up with their automation-loving Norwegian counterparts, but, in our experience, all of Europe is reaping the benefits of a strong focus on digital.
From outward appearances, the prospects looked bleak several weeks ago for the hedge fund-led proxy fight to succeed at United but the dissidents had the ear of other big shareholders and the United board. It now appears as though the dissidents, including airline and online travel veterans, accomplished a whole lot.
In this report, we look at ways airlines can build more reliable paths to true passenger personalization, to reinforce brand, build strong loyalty relationships, reduce the burden on front-line personnel empowering them with the tools and information to respond appropriately to customer needs. Download this report for free!
Etihad has had the advantage of a clean slate to work on and--some argue--a generous budget to work with. But, when we look back at airline history, other airlines also had these advantages at some point or other. What makes Etihad unique is how much it has done with those resources and opportunities to position and differentiate its brand--and how quickly it has accomplished these aims.
We often think about road warriors as a stoic bunch, but it's important for companies not to overlook the toll of fear on travelers and their families — especially if they want those employees to stay on the road.