Airline News

After years of hinting, Southwest will finally fly to Hawaii. This is good news for passengers, as fares may fall — if only slightly. Other airlines won't want to let Southwest win too much market share.

Delta has a message for passengers who don't like Basic Economy fares: Trade up and buy a better product.

Social media brings the world closer and informs us, but it also amplifies the insignificant to the point of crisis when patience would solve the problem better.

The fare-filing clearinghouse ATPCO needs to adapt to airline distribution's rapid changes. Much depends on whether its new CEO can boost the organization's metabolism.

First class is becoming more rarified as carriers emphasize dense business class configurations. But the most exclusive product does still play a role for well-heeled customers and the marketing departments of top carriers.

This week in aviation, stateside we talked about perks like custom-designed bedding, but in Europe the market is in flux from several recent failures: Alitalia, Air Berlin, and Monarch Air.

With this deal, the Madrid-based technology giant has scored another win in North America, after having finished moving Southwest Airlines to Amadeus' reservations platform earlier this year.

Don't let recent news fool you. This is a promising development, but we're still far from a world in which a substantial number of passengers fly on a hybrid-electric plane.

We like United President Scott Kirby because he says what's on his mind. But something doesn't add up here. Is this the real reason United hasn't placed a new order for the A320 family of jets?

Today, the only way to survive as a business is to evolve digitally. While the airline industry is supported by sophisticated digital technologies, these technologies, and the data generated by them, need to be brought together to uncover insights and take action.