British Airways' headscratcher to solve world's tech talent problems: UnGrounded
Skift Take
Beyond the headlines generator stunts like this, if BA wants to do any good, it should use its considerable muscle to help in job immigration reforms in UK and U.S.
This is a headscratcher if not an elaborate early April Fool's joke. British Airways has launched something called "UnGrounded," an initiative that goes like this: Select 100 of the "most forward-thinking founders, CEOs, venture capitalists, and Silicon Valley game-changers," and put them on a flight on July 12 from San Francisco to London, and let them solve the world's problems. More spe
