Google Travel Helped Nudge Advertising and Search Revenue Into Positive Territory
Skift Take
Alphabet officials didn't mention ChatGPT, Bing or Microsoft during the company's first quarter earnings call. But like modern-day bards, they gave an impassioned defense of their abilities to meet the artificial intelligence challenge.
Google advertising, search and other revenue revenue grew 2 percent year over year in the first quarter, pushed upwards by increases in revenue from travel and retail ads.
"In Google Advertising, Search and Other, revenues grew 2 percent year-over-year, reflecting an increase in the travel and retail verticals, offset partially by a decline in finance," Alphabet Chief Operating Officer Philipp Schindler told financial analysts Tuesday as Google's parent company publicized its first quarter financial results.
That reversed a 1.6 perce
