Crystal Cruises CEO Edie Rodriguez on Reinventing Luxury at Skift Forum


Skift Take

Crystal Cruises has made a big investment in expanding its product offerings to meet the expectations of a new generation of luxury traveler.

Edie Rodriguez, CEO of Crystal Cruises, spoke today at the Skift Global Forum. Rodriguez has presided over Crystal's evolution into a global luxury lifestyle brand. The introduction of three new ships on order, super-luxury residences on board, the debut of yacht cruising, and the purchase of a Boeing 787 Dreamliner with lie-flat seats are aimed at reshaping the value proposition of the c