Don’t Look Now, But Croatia is Cooling Off
Skift Take
Bookings are down, but revenue is up. We get more insight from a local expert.
While minding my business on the internet recently, I came across this article that claimed Croatia has set tourism records and this summer is set to break all-time highs. The article in the Dubrovnik Times said by June Croatia had received 6.7 million arrivals and over 27 million nightly stays.
Having spoken to sources in European hospitality, right off the bat I knew there was something dubious about these numbers. So I reached out to Saša Bosanac, who runs Vacation Rental Management Days and is involved in the vacation rental industry within Europe.
“This is an inside joke that Croatian tourism numbers are like the iPhone,” Bosanac said. “Every year we have the best year ever. I don’t know how we do it.”
His sarcasm is lost only on those who aren’t clued into the Croatian market.
“We have noticed as much as a 15% drop in bookings,” Bosanac added. “But at the same time prices have gone up enormo
