Hilton Wants to Use AI to Personalize Hotel Bookings
Skift Take
Today’s edition of Skift’s daily podcast looks at Hilton’s AI hopes, Jumeirah’s expansion, and tours tech in Southeast Asia.
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Episode NotesHilton is looking at ways it can utilize the advances in artificial intelligence to adapt to travelers’ changing needs. So the company has been testing new features that will enable it to deeply personalize guest bookings and stays, reports Executive Editor Dennis Schaal.
Chief Commercial Officer Chris Silcock said at the S
