Accor to Launch Yacht-Style Cruise Brand Orient Express Silenseas
One of the hottest areas for hotel companies is the open sea. Accor, the Paris-based hotel giant, hopes to launch a yacht-style cruise line Orient Express Silenseas by 2026, according to a report in Bloomberg News on Wednesday.
Adding to the multi-modal mindset, the 722-foot-long vessel will be branded after a famous railway brand, Orient Express.
Bloomberg reports that the ship will ply the waters of the Mediterranean and Caribbean and host about 120 passengers.
The move follows a multi-year effort by Ritz Carlton to create a yacht-like cruise line, as well as Virgin Voyages‘ semi-elite approach to cruising.