Tripadvisor Names Veteran Media Exec Matt Goldberg as New CEO


Matt Goldberg Tripadvisor CEO

Skift Take

Tripadvisor likely had a difficult time to fill this role. Several potential candidates begged off. This will be a heavy lift as the team tries to figure out the best future options.

Tripadvisor appointed Matt Goldberg, a former CEO of Lonely Planet who had ties to Tripadvisor Chairman Greg Maffei’s Liberty Media, thus ending co-founder Steve Kaufer’s  22-year run as CEO.

Goldberg will assume the CEO post on July 1.

From 2013 to 2016, Goldberg was head of corporate development at QVC Group, which was part of Maffei's Liberty Interactive Corp.

Goldberg brings media, advertising, venture capital, and special purpose acquisition company experience to Tripadvisor, all of which could be key in case Tripadvisor embarks on a new strategy to reinvigorate the company, or in the event the Tripadvisor decides to spin out or execute other transactions with its brands, as was being publicly contemplated for tours and activities unit Viator and dining reservations platform TheFork.

Tripadvisor announced in November — six months ago — that Kaufer would step down as CEO once a successor was named.

In addition to Lonely Planet (2009-2013) and QVC (2013-2016), Goldberg’s resume includes time spent as global head of mergers and acquisitions and strategic alliances, head of India for News Corp (2016-2019); a partner role at Anthropocene Ventures (2021-present); executive vice president global operations at digita