What Airbnb Fears the Most and 12 Other Top Travel Stories This Week

Skift Take
In this roundup, we highlight our coverage of Airbnb's financials released ahead of its initial public offering (we wrote eight articles!), the key takeaways from the inaugural Skit Aviation Forum, and a look at smarter destination marketing.
Throughout the week we are posting original stories night and day covering news and travel trends, including on the impact of coronavirus. Every weekend we will offer you a chance to read the most essential stories again in case you missed them earlier.
Airbnb Considers OTAs as Biggest Competitors, Not Hotels: If you think Airbnb considers hotel giants like Marriott, Hilton, and Accor as its top competitors, think again. The company filed financial documents this week in preparation for its initial public offering, and it revealed it watches the online travel players like Expedia Group, Booking Holdings, Trip.com Group, and Google the most.
Oracle Hospitality to Buy Hotel Tech Startup Nor1 That Upsells You Before You Reach the Front Desk: In this Skift scoop, we reported on Oracle Hospitality's acquisition of Nor1. The deal takes the hotel tech giant deeper into providing services for guest-facing interactions be