Hard-Hit Tours Sector Gets Vote of Confidence With $75 Million in Funding for Booking Agency in Asia

Skift Take
KKday has returned to growth thanks to domestic tourism in countries such as Taiwan and South Korea. Notably, these modern democracies have contact tracing programs that work, enabling domestic activities to recover during a pandemic.
KKday, a travel experiences booking agency based in Taipei, said Tuesday it had closed $75 million in new funding.
Cool Japan Fund and the National Development Fund led the round. Monk's Hill Ventures, MindWorks Capital, and Alibaba Entrepreneurs Fund also took part. KKday has disclosed raising more than $97 million to date.
The funding is remarkable, given that the tours and activities sector worldwide has suffered because of pandemic-related precautions.
Yet KKDay said it had seen a "surge" in demand for local experiences when authorities lifted restrictions on domestic trips in parts of Japan, Taiwan, and Hong K