It’s difficult to say whether a wellness-themed hotel in Las Vegas can really take off. If the current state of the wellness industry is any indicator, the odds are (sort of) good.
Share
The “Vegas” hotel has a tried-and-true formula. There's the high rise, complete with an event venue, enormous pool with cabanas, hundreds of suites, and more restaurants than you can count on one hand. But the main piece of the puzzle? The casino.
But one hotel developer is tweaking that recipe by (gasp!) removing the casino from its lineup. The Majestic Las Vegas, breaking ground in May 2020 and opening in 2023, is banking on health and fitness with a four-level spa-meets-gym space taking up precious real estate usually reserved for a casino.
Because wellness tourism is booming, an opening like this could be a smart move. But do customers really want all things wellness when they go to Las Vegas? It seems doubtful at first. But if the sobriety movement has taught us anything, it’s that times are certainly changing.
Speaking of real estate, WeWork is getting pulled into a fitness battle royale between spin brands Flywheel Sports and Peloton over allega
Get unlimited access with Skift Pro.
Subscribe now for complete access to Skift.com's trusted coverage of the travel industry.