Amazon Launches Flight Bookings in India in a Superapp Strategy

Travel companies have been waiting for Amazon's inevitable next try at travel booking after shuttering its nascent hotel business in 2015. It now appears Amazon is making tentative steps to start offering flights. Powered by India online travel agency Cleartrip, Amazon has begun offering domestic flights in India. Hospitality consultant Robert Cole tweeted screenshots of the Amazon domestic flights. https://twitter.com/RobertKCole/status/1129081470914445312 Airlines such as Vistara UK, GoAir, SpiceJet, and Indigo were among the carriers offering flights through the service, which offered up to 2,000 rupees ($28.50) cash back on bookings. Amazon customers would see the rebate in their Amazon Pay balance within 48 hours, according to Amazon. Here are some screenshots of the Cleartrip-powered service. The 2,000 rupee cash-back offer was for Amazon Prime members on bookings of 20,000 rupees ($285) or greater, and 1,600 rupees ($23) cash back for other customers so there are incentives to join Amazon Prime in India, a key growth market that Amazon is targeting. Amazon counts more than 100 million members in its Amazon Prime loyalty program. Cash back is a very popular way for Indian ecommerce sites to gain users and traction. Amazon and Cleartrip didn't immediately respond to requests for comment. Travelers booking flights see