Marketers Turn to Facebook and Instagram and 10 Other Digital Trends This Week


Skift Take

This week in digital news, marketers are still experimenting with different types of social media ads, and the United-Expedia standoff persists. Plus, we take a look at Travelport's strengths and weaknesses ahead of its plan to go private by June.

Digital Travel News Weekly Roundup

Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines digital trends. For all of our weekend roundups, go here.
Travel Marketers to Favor Facebook and Instagram in 2019: It’s well-known that Facebook and its sister brand Instagram have become hugely appealing destinations for marketers to spend money. But a global survey by travel tech firm Sojern suggests that a lot of trial and error is still going on as marketers attempt to master new tools. United Airlines Argues It Can Block Expedia From Future Fares as Standoff Persists: Can these two giant global travel companies work out their differences? Surely consumers would prefer to keep searching for United fares on Expedia. Travelport Has Had Mixed Success as a Public C