Amazon May Create Advertising Opportunities for Travel Companies: New Skift Research E-Book


Skift Take

Amazon to the rescue? That is narrative you don't often hear associated with Jeff Bezos' company. But advertising is collectively one of travel's largest expenses and few can break free of the Facebook and Google duopoly. Amazon might just be able to succeed where many others have failed.
Amazon is one of the most successful and fastest growing businesses in the world. There are many lessons to learn from its success that apply to the business of travel. It is also important to consider how Amazon could impact the competitive landscape in travel, both as a competitor and as a partner. To that end, we are excited to present an e-book published by Skift Research on the lessons, threats, and opportunities that Amazon poses for the travel industry, and it's only $50. It's a lighter read than our standard in-depth reports, but still packed with the same interesting stats, graphs, and actionable takeaways that you have come to expect from us. In fact, much of the original data in this e-book is pulled from this year’s diverse slate of our travel research topics, making it an ideal, and curated, entry