TripAdvisor's Professional Content and 13 Other Digital Trends This Week

>>TripAdvisor will start showcasing content from long-dismissed professional reviewers so it can be more of a resource to visitors who aren't ready to book. Is nothing sacrosanct anymore? TripAdvisor CEO on Moving From User Reviews Toward Professional Content >>TripAdvisor already was a social travel site before the beta launch of its new travel feed, and it has resources in this area that many failed startups didn't have — namely, a massive user base, a global brand, and profit. Still, this site redesign may not move the proverbial needle as much as the company hopes: TripAdvisor Digs Deeper Into Social Travel With a Personalized Recommendation Feed >>China's travel market is fast-growing enough that it could support a competitor to current leader Ctrip. That day may arrive soon, too, given that Meitua