What Online Travel Can Learn From India and Latin America: New Skift Research
Skift Take
Emerging markets will shape the future of the travel industry but each region requires a unique strategy. MakeMyTrip and Despegar, online travel leaders in India and Latin America, provide distinct insights into how to succeed their respective home markets.
Skift has broken its online travel agency coverage this year into a multi-part series exploring different in-depth aspects of the business model. The first part of the series examined the advertising spend of online travel agencies in North America and Europe. The second part of the series looked at the inventory and supply aspect of these same sites. The final part of the series, below, takes a deep dive into two emerging market booking sites.
Preview and Purchase
The final installment of our series on the state of online travel agencies in 2018 is a twofer.
