Evolving to Meet Event Planner Needs


Skift Take

An arms race is on in the event technology sector as established players look to take on Cvent while embracing emerging technologies. This is good news for meeting planners and other event professionals, bringing an array of choices to a sector that is consolidated at the top.

Etouches, a longtime player in the event technology sector, has rebranded itself Aventri in order to move away from selling individual products and toward a suite of services across the event lifestyle. This week I spoke to executives at Aventri about how the event technology ecosystem has evolved, and how they expect their platform to evolve going forward. Check out the story below. We also have the latest on Zurich's redevelopment as a meetings mecca and a look at one of the more problematic elements of luxury hospitality. If you have any feedback about the newsletter