We’re publishing a new Skift Trend Report in partnership with Las Vegas Convention and Visitors Authority: Leveraging Local Innovation in the Las Vegas Meetings Industry, that examines how Las Vegas’ innovation economy is evolving, and what that means for the global meetings marketplace.
Las Vegas is presently home to the most sophisticated ecosystems in autonomous vehicles, drone development, esports, and hospitality and travel tech in North America. The city also hosts world-leading tech conferences such as CES, IBM THINK, and Adobe Summit, as well as major high-tech medical conferences in every field of healthcare.
Therefore, Las Vegas is where the world’s brightest minds come together to discuss the very future of digital transformation, mobility and connectivity, wellness and longevity, and other innovations that are helping people to live and work more productively.
As such, the city has growing clusters of advanced industry expertise that provide significant value for meeting planners and decision-makers active in those advanced industries. That delivers a host of new opportunities to attract a higher quality and variety of exhibitors, sponsors, speakers, educators, members, and potential business partners.
“Las Vegas is a place where people go to learn, to be inspired, and develop relationships — Las Vegas is about seeing the future,” says Gary Shapiro, CEO of the Consumer Technology Association, which produces CES.
The emerging Las Vegas Innovation District and Las Vegas Medical District are especially reshaping the city’s innovation economy. They provide planners new ways to access a growing array of thought leaders in key industries who are continually collaborating with outside organizations to commercialize innovation.
“I can’t think of a better technology center than Las Vegas,” says Angelo Varrone, CEO of Atlanta-based Exponation, which produces a variety of trade shows in Las Vegas. “I mean,
all the major technology shows stage in Las Vegas, and the hotels are really leading edge
there when it comes to technology.”
In this report, we’ll explore:
- How Downtown Las Vegas is emerging as the city’s hub of creative, cultural, and social innovation
- How meeting planners and local suppliers can leverage local advanced industry expertise to provide more enriching and productive conferences
- How Las Vegas is expanding the destination brand as a global innovation distribution channel
- How the hospitality sector is embracing new tech platforms and partnerships to reimagine the delegate experience on the Las Vegas Strip
This content was created collaboratively by Las Vegas Convention and Visitors Authority and Skift’s branded content studio, SkiftX.