What This Tokyo Bookstore Can Teach Travel About the Tech Backlash


Skift Take

In a world where actual connection is more important than ever as a technology backlash looms, how can travel brands create more human experiences through addictive shared spaces?
Series: On Experience

On Experience

Colin Nagy is a marketing strategist and writes on customer-centric experiences and innovation across the luxury sector, hotels, aviation, and beyond. You can read all of his writing here.
One of the most convivial, thoughtfully designed spaces in the world is undoubtedly the Tsutaya bookstore in the high-end Daikanyama neighborhood of Tokyo. The store is a series of large, connected bookstores, ample outdoor space, and a cozy bar and lounge surrounded by first edition books, beautiful chairs, and perfect lighting. People can be seen chatting with one another. The communal space is the perfect antidote to the maelstrom churning over technology these days, one that is leading to a growing backlash over concerns about privacy. As people vowed to delete Facebook last week, its humbled CEO Mark Zuckerberg tried to manage the crisis by vowing the social network would investigate outsiders' handling of its users' information. Earlier this year, Skift was out front in pointing out the impact this tec