TripAdvisor Returns to TV Advertising and 5 Other Digital Trends This Week


Skift Take

This week in digital news, we took a long hard look at TripAdvisor. Our new research report examines how the company can diversify its revenue streams beyond hotels, then a shorter read on TripAdvisor's new TV ad campaign, which will keep rival Trivago on its toes.
Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines digital trends. For all of our weekend roundups, go here. >>It's clear that Travis Kalanick, the embattled Uber co-founder and CEO, needs to go. Whether the board can push him out, given Kalanick's stake and leverage in the company, is ano