New Kayak Ad Campaign Wants to Bring Europeans Forward, Not Backwards
Photo Credit: Kayak's new European campaign. Kayak
Skift Take
Kayak's new ad blitz isn't the world's most political ad campaign but it is still good to see a company unafraid of standing up for what it believes in.
After last year’s Brexit vote and the rise of neo-isolationism across the continent, metasearch company Kayak wants to remind Europeans of the benefits travel can bring.
The company has created a new advertising campaign called “European Love Letters,” which will run across several markets beginning on June 5 with a dedicated website slated to go live three days later.
Travelers are being asked to submit love letter videos via Instagram and Facebook under the
