Momondo CEO Says Rival Skyscanner's Strategy Would Confuse Consumers
Skift Take
Whether it's a booking site or a hotel, how do you create differentiation where there is so much sameness all around? Create a brand that consumers love and want to engage with.
Momondo Group CEO Hugo Burge thinks a plan by rival Skyscanner to enable airlines to open branded storefronts with their own look and feel on metasearch sites would confuse consumers and gut the essence of the sector -- comparison shopping.
Speaking at Skift Global Forum at Tobacco Dock in London Tuesday, Burge told Skift Research Director Luke Bujarski that it can be confusing for a metasearch site to collect consumers’ credit card details bu
