TripActions Raises $14 Million to Trim Rogue Bookings: Travel Startup Funding This Week

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TripActions' funding adds buzz to a category of startups aiming to incentivize travelers to book travel more cheaply, while Bluesmart's fresh funding validates the electronic luggage category.
Each week we create a roundup of travel startups that have just received or announced funding.
The total raised this week was more than $39.5 million.
>>TripActions, a booking tool for travelers outside of corporate programs, has closed a $14.6 million Series A round. Oren Zeev of Zeev Ventures led the equity investment, and Arif Janmohamed of Lightspeed Venture Partners also pitched in. The 40-person startup, based in Menlo Park, Calif., has already attracted 70 customers, including Survey Monkey and eHarmony.
Chief executive Ariel Cohen says that his startup found that business travelers often "do not think of company money as their own". By encouraging employees to choose ch