Skift Take
Building a cross-device audience picture in the travel industry is tougher than it seems. This trend report brings visibility into the market, shedding insight into the best practices and opportunities for innovation. Download your FREE report!
This sponsored content was created in collaboration with a Skift partner.
Today we are launching a free report, Free Report: Cross-Device Tracking: Hyperbole Vs. Reality brought to you in partnership with Criteo.
Hospitality is the heart and soul of the travel industry. Whether you’re a marketer for an airline, hotel, car rental company, or Online Travel Aggregator (OTA), your success is proportional to the happiness of your customer base—and with a wealth of digital marketing resources at your fingertips, you have what appears to be an infinite number of options to reach and engage travelers. The opportunity for building in-depth buyer relationships has never been greater. There’s one challenge standing in the way: there is no universal way to track people across their many devices.
What you can expect to read in the report:
- Learn what barriers exist for effective cross-device targeting.
- See what challenges and opportunities exist in the travel industry.
- Read perspectives from travel sector leaders at brands like Hyatt and Hotwire.
- See the leading retargeting solution’s take on the future of cross-device targeting tech.
Sponsored by Criteo
Have a confidential tip for Skift? Get in touch
Tags: free report, mobile