Largest Hotel Loyalty Programs and 4 Other Hospitality Trends This Week

Skift Take
Every week we post hundreds of stories across various sectors in travel, connecting the dots across various global trends, and in these weekend posts we highlight the stories that tackle these trends. This one looks at top hospitality trends.
For all of our trends roundups, go here.
>>Hotels are getting more people to join their loyalty programs than ever before: 9 Largest Hotel Loyalty Programs: Growing Members Faster Than Engagement
>>Airbnb’s strengths can also be liabilities for many solo female business travelers: Airbnb and the Solo Female Business Traveler
>>Robots and automation are easy PR wins: Hospitality Needs to Double Down on the Human Touch
>>Corporate hotel developers and the big hospitality brands are reworking their design visions: Marriott, Hyatt and Hilton Are Shedding Their Dated Design Legacies
>>We definitely see a trend: Merger or not, Starwood isn’t letting up on its brand development investments anytime soon: Starwood Is Investing $300 Million Into Le Meridien Despite Marriott Merger