Lola's Booking Experiment Mixing Artificial Intelligence and Travel Agents Is Live
Skift Take
Lola wants to use mobile messaging, and an artificial intelligence system that learns traveler preferences, to reinvent how consumers book travel using a travel agent. Everyone else wants to cut travel agents out. Lola wants to deal them in.
Many travel agencies are working to better integrate mobile messaging into the travel booking process for clients. But a new service from online travel veterans is looking to take a technology-first approach to providing concierge-like service in the online travel booking space.
Lola launches today on the Apple App Store, combining augmented chat with artificial intelligence and a staff of travel agents and customer service specialists to book travel for users. An Android-compatible version will follow before the end of the year.
Kayak co-founder Paul English's newest project pairs deep-learning artificial intelligence technology with travel agents and customer service experts in order to present users with a more organic travel booking experience than has previously
