Skift Podcast: Reinventing Travel Brands Through Modern Storytelling


Skift Take

Marriott is a great case study on whether large legacy travel brands can reinvent themselves through storytelling -- and then of course follow through and deliver on the actual soft-promise that they make through these efforts.
Series: Skift Podcast

Skift Podcast

Compelling discussions with travel industry leaders and creatives who are helping to shape the future of travel.

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The second season of the Skift Podcast is humming along, and for our fifth episode we take a deep dive into how Marriott is reshaping how brands — both in travel and beyond — rethink their role in content production and distribution.

Travel brands no longer rely on pretty pictures a