2015 Archives

New Free Report: Online Marketing and Distribution Strategies for Independent Hotels

Independent hotels compete in an industry that’s dominated by massive marketing budgets from chain-affiliated brands to online booking sites and Google. For independents, an online marketing and distribution strategy that integrates best practices across direct- and third-partychannel bookings, search, inventory management and guest incentives plus considerations of the mobile traveler and the social web is key to capturing and retaining guests.

The Takeoff Episode 02: How Startups Can Adapt and Pivot

The Takeoff is a video series from Skift and Amadeus exploring the key elements of the startup mindset, and what it takes to transition from early stage travel startup to next level innovator. The second episode is on Adaptability: pivoting, changing tactics and why it’s better to be committed to a problem rather than a solution. .
Sponsored