2015 Archives

Europe is fond of its national airlines, but carrying the ongoing burden of loss is out of the question. There's bound to be more market consolidation. Consolidating without destroying the unique cultural brand is an interesting approach to this dilemma.

Lonely Planet's ambitions go beyond the guidebook. But can it piece together a multi-media brand from all the parts it's collected up until now?

Although there are seismic shifts in Leading Hotels' business caused by changing consumer behavior, marketing trends and booking habits, Teng is not concerned with major chains' entrance into the sector. He believes that his and similar organizations offer a specialty product that cannot be recreated for the masses.

We also resolve to continue being the leading news and insight service for the global travel industry.

Using humor to define its brand fits JetBlue, but we doubt this will reverse rude passenger behavior. Engaging with passengers on this troublesome topic, though, is a smart enhancement of the airline's social media strategy.

Punctuality is an aspect of the flight experience that really matters both to the passenger and airlines' bottom lines.

Gogo wants its Wi-Fi users to believe the notion that it is primarily monitoring customers' Internet usage to block improper video streaming to safeguard bandwidth and the browsing experience for everyone on the plane. Passengers who are aware of the controversy will have to decide if they trust Big Brother up in the air.

The acquisition should help Ctrip on both the airline and hotel sides of the technology equation.