For a long time, cruise lines lagged behind airlines and hotel chains in terms of providing Internet connectivity onboard.
The price tag associated with providing internet access while at sea was too costly. Until 2015.
Carnival Corp. announced that it would bring high-speed Wi-Fi to all of its global brands, with reduced price options for cruisers looking to access only social media sites. Royal Caribbean International, likewise, rolled out its high-speed VOOM service to more vessels.
Cruise lines hope that customers will share their positive experiences online during their sailings, and that the cruise experience overall will become more enticing to those who can’t completely leave the internet behind on vacation– especially millennials.
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