Even the most well-known, and well-funded destinations would like more money to fuel their international marketing efforts, making partnerships the only feasible way to get there.
It will be interesting to see if more countries contract out large content marketing programs to established media companies, especially without any editorial oversight as was the case here with Switzerland.
Landing on the itinerary of a popular tour route or getting listed in a well-known guide can have a huge impact on a local business' sales, making these seminars a starting point for businesses looking to make the most of growing borough tourism.
Staying fit and eating well on the road is important to a growing number of travelers, causing airports, hotels and spas to create better options for those seeking to integrate healthy habits into their journeys.
We can't say for sure why the Gulf carriers have embarrassing on-time performance records, but we feel the answer is likely a combination of the responses we received from aviation experts and the airlines themselves.