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Online Travel

Expedia Adds Ratings for Airline Seats and In-Flight Amenities

Dennis Schaal photo
Dennis Schaal

Photo Credit: Expedia.com is integrating ratings of flights and amenities from Routehappy. Pictured is the interior of a United 787 Dreamliner. United Airlines

Skift Take

Wouldn't it be great if airlines one day had to respond to flyers' adverse ratings of their flights just as hotel management often does on user review sites such as TripAdvisor? The airline industry isn't close to that point yet.

While Expedia Inc. officials know that lots of travelers search for flights based on price, the online travel agency has begun integrating ratings of aircraft, seats, amenities such as Wi-Fi and fresh food, flight durations, and overall flyer sentiment into search results on Expedia.com. The move comes through a licensing agreement with Routehappy, giving Expedia Inc. full access to Routehappy's flight scores and ratings through an API (application programming interface). The Routehappy partnership enables Expedia to present "valu

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