TripAdvisor CEO Exuberant About 'Phenomenal' Restaurant Opportunity


Skift Take

Both TripAdvisor and the Pricelne Group plan to feast on the mobile and global expansion of their dining reservations capabilities.
TripAdvisor plans to fairly aggressively invest in the global expansion of its restaurant reservations business over the next three to five years, and it's an opportunity that CEO Stephen Kaufer labels as "phenomenal." In years covering the evolution of TripAdvisor, I don't ever recall hearing Kaufer as bullish about a new business line. Fresh off TripAdvisor's May acquisition of the French restaurant reservations platform, LaFourchette (The Fork), and the integration of dining discounts into TripAdvisor's apps and websites, Kaufer labeled TripAdvisor's restaurant prospects as a "