Hipmunk Raises $20 Million in Funding But It May Not Be Enough
Skift Take
Hipmunk is hoping that the funding will help it avoid the fate of Room 77, which also struggled to break out of the pack, and withdrew. Hipmunk is going to keep at it for awhile, but it has a tough road ahead of it given well-funded competitors such as Kayak, TripAdvisor, Google, and Trivago.
Travel metasearch player Hipmunk has raised $20 million in Series C financing with Oak Investment Partners leading the round.
In the past, Hipmunk CEO Adam Goldstein has said that the company had plenty of money, had the ability to choose between profitability and growth from its early days, and didn't need to raise additional funding.
"We didn't need new funding," Goldstein tells Skift. "We found a partner that was willing to help us make the most of the (mobile) opp
