Delta Air Lines Launches In-Flight Startup Mentoring Program For Entrepreneurs

Skift Take
For now, most of these programs by airlines are meant to show how innovative and startup-friendly they are. Long term, will it bring them any benefits on improving their own services? Or getting more loyalty from the next generation of travelers?
It is becoming the in-thing with airlines now, riding on the coattails of the booming startup ecosystem.
First British Airways came up with a head-scratching program to create "innovative ideas" in flight, then Turkish Airlines launched an onboard startup pitch competition. Now Delta Air Lines has come up with a new program called "Delta Innovation Class."
This m