BookIt.com Receives $10 Million Loan To Fuel Expansion
Skift Take
Organic growth obviously wasn't sufficient for BookIt.com, which has long touted a technology advantage through its search tool and took in its first funding in a decade. BookIt.com faces the same mid-life crisis that many travel companies confront: How do you break out of the pack and get noticed.
BookIt.com, a relatively small online travel agency focusing on the U.S., Mexico and the Caribbean, received a $10 million loan, what it characterizes as its first infusion of outside capital in a dec