Hotels

What Brands Can Learn About YouTube From Europe's Largest Hotel Group

Brands are now responsible for creating original content across a number of platforms. It offers an opportunity to surprise and engage customers, but too many brands let the opportunity slip by making their message too complicated, too long, and too dry. Ibis gets it right.
Ground Transport

Skift Asks: Do You Need a Taxi Hailing App?

Car-hailing apps are the hot thing in ground transportation, but they'll need a big market to succeed. We see a few glimpses of that here, as well as a few things that could be speedbumps for the services.
Hotels

Seven Top U.S. Travel Businesses Creating Jobs In America

The list follows a strict set of guidelines that leaves out several fast-growing travel startups, but serves as another example of how broad the U.S. tourism industry is, even if it remains under-appreciated by politicians and economists.