Popular Instagram Users Get a Free Stay in the World's First Instagram Hotel


Skift Take

Hotels are using social media to improve their branding and customer service. Although this may be the world's first "Instagram hotel," more hotels are reworking their design to make it easy for guests to share experiences online.
The world's first self-acclaimed Instagram hotel is designed around the photo-sharing app. But it is also beautifully designed with free Wi-Fi and an iPad in every room. The 1888 Hotel in Sydney, Australia, prompts guests to take "selfies" before checking in, gives a free stay to travelers with more