Why Pinterest Is Likely the Web's Most Popular Trip-Planning Site


Skift Take

Pinterest has way more travel pins than TripAdvisor has reviews and opinions. The level of engagement on Pinterest is incredible. The jury is out, though, on what it all means for travel.
We knew that travelers and travel companies have taken to Pinterest, but to the tune of 660 million pins? Yes, in its trademark lawsuit against flight search startup Pintrips, Pinterest reveals that there are 660 million pins in its travel category. When you consider that Pinterest launched in March 2010, then that works out to more than 46,150 travel pins per