Skift Asks: What Travel Companies Do You Trust When Things Go Wrong?
Skift Take
The cruise industry has a huge PR problem to overcome, and maybe it can take some tips from the hospitality industry on how to serve consumers in a way that builds trust.
Editor's Note: Recently we launched a new weekly survey series Skift Asks to test assumptions that travel industry insiders have about consumer travel issues, trying to bridge the disconnect between the industry and consumers. See previous Skift Asks here.
Important: The survey is not done on Skift readers but the general U.S. internet adult population through Google Consumer Surveys.
This week, we decided to ask general American consumers about trust in travel. And we're defining trust as this: When something goes wrong in your travel experience -- delays, changes, natural disasters
