How Google creatively maps terrain too tight for cars
Skift Take
Google's drivers may feel skiddish about squeezing into some of the tight places that require mapping so Google has rigged all kinds of contraptions to map places such as hiking trails in the Grand Canyon. Google's quest to map the world is one of its most challenging -- and rewarding -- undertakings.
Most people know about the fleet of Google cars that go around filming streets.
But what about the submarines and the tricycles and the backpacks? At Google I/O this week, the company showed off the collection of off-road gear it uses to map the places the cars can’t go.
Up Next
Hotels
How Data Quality Issues Impact Global Hospitality Operations
There are wide discrepancies in data quality for hotel transactions across global regions, with the largest occurring in Asia-Pacific. Because hotels and agencies need to harness data quality to thrive, they must take a more nuanced regional approach to monitoring potential issues.
Sponsored 
Hotels
IHG CEO Targets Indie Hotels in Tech-Driven Expansion — Exclusive Interview
IHG CEO Elie Maalouf sees rich potential in many fragmented hotel markets, such as Europe and Japan, where independent hoteliers face mounting pressures from digital transformation.
Airlines
How American, Delta, and United Are Prepping for 2025's Super Bowl Surge
Airlines are ramping up schedules for this weekend’s Super Bowl LIX in New Orleans, and a few of them are having a bit of fun doing so.
Startups
Corporate Travel, Flying Taxis: Startups Raise $300 Million Over Three Weeks
Travel startups have raised about $400 million so far this year. By this time in 2024, travel startups had raised more than twice that.