First read is on us.

Subscribe today to keep up with the latest travel industry news.

New Mexico launches new tourism campaign asking for travelers' stories


New Mexico Gov. Susana Martinez on Monday kicked off the state Tourism Department's newest promotion, a contest that invites travelers to share their stories and pictures for a chance to win $5,000.

The 14-week "New Mexico True Stories" contest is an extension of the New Mexico True campaign the state launched with ads last spring in Texas, Colorado and Arizona.

The campaign encourages people to post pictures and stories about their travel in New Mexico. The top vote-getter will win $5,000. Prizes of $450 gas cards will also be given out. And the top 20 stories will be featured in the state's 2014 Vacation Guide.

Martinez kicked off the contest at the governor's annual tourism conference, held this year at the Hotel Albuquerque.

Copyright (2013) Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

 

Up Next

Hotels

How Data Quality Issues Impact Global Hospitality Operations

There are wide discrepancies in data quality for hotel transactions across global regions, with the largest occurring in Asia-Pacific. Because hotels and agencies need to harness data quality to thrive, they must take a more nuanced regional approach to monitoring potential issues.
Sponsored
Airlines

10 C-Suite Insights from IAG’s Earnings Call

Best known as the parent company behind British Airways, IAG’s sphere of influence stretches far beyond the UK. Here are 10 must-know nuggets from Friday’s full-year earnings call.