The Burma Bourdain saw: Life in Yangon and Bagan
Skift Take
This is bound to give Burma a big boost in tourism, at least in intent, though the tourism board has been silent on this opportunity for PR. If this was Tourism Australia we would have seen 15 press releases even before the show aired, then 10 more after to show the intent increase and dollar value attached to it.
Anthony Bourdain's new CNN show "Parts Unknown" debuted last night amidst a lot of hype, and it didn't disappoint. Picking Myanmar as the subject of the pilot show was a smart choice. It is the hottest new destination on the travel circuit for the last year, and Bourdain stuck to Yangon and Bagan, part of the usual tourist circuit in the newly opened country. Food of course was a big part of it.
I went to Burma early last year, though on a more extended trip than Bourdain's, and pre-traced his Yangon and Bagan steps, so to speak. Some pics above from my trip, as a photo essay.
Up Next
Experiences
How Travel Brands Can Seize the ‘Q5’ Opportunity on TikTok
Driven by increased spending on experiences and the digital habits of younger audiences, TikTok has emerged as a key platform for inspiring and shaping travel decisions. Leveraging the platform’s reach early in the year presents a unique opportunity for travel brands to connect with eager travelers.
Sponsored 
Tourism
Lady Gaga's Singapore Tour Drives Surge in Interest from Indian Travelers
Lady Gaga’s highly anticipated Singapore tour is not just a musical spectacle, it’s also a tourism booster.
Tourism
Trump’s New Tariffs and the Potential Hit to Travel
Tariffs don't hit travel directly. But if economic growth slows and the stock market sinks, the travel industry will feel it.
Online Travel
Booking.com Subject to Bogus Short-Term Rental Listings, Investigation Finds
Fake short-term rental listings are indeed an industrywide problem, but Booking.com seems get more than its fair share of sketchy listings and fraudulent messages to guests.
Cruises
Virgin Voyages CEO: Child-Free Strategy Fills Untapped Market
Think of the slogan as "cruises – but no kids allowed."